Last week I shared the results from Part 1 of our survey in which 300+
SaaS companies shared data on their growth and go-to-market strategies. This
week we dive into the results from Part 2 of the survey where we compare
application delivery methods, operational costs and gross margins, contract
terms, churn rates, capital requirements and accounting […]
2014 Pacific Crest SaaS Survey – Part 1
For the third year in a row, we worked together with Pacific Crest
Securities, an investment banking firm with a specific focus on SaaS, to
survey 306 SaaS companies.
This represents nearly double the # of respondents from last year, giving us
deeper benchmarking data and insights to share on the growth and operations
of the companies in this space.
We also welcome this year the participation of OpenView, an expansion stage
venture capital firm specializing in B2B Software, who brought additional
I want to extend my personal than... (more)
Traducido por Alberto Peralta. Introducción Esta página complementa el
artículo Métricas SaaS 2.0 – Guía para medir y mejorar lo que importa.
Proporciona la definición detalladas para cada una de las métricas
principales que se que se usan en ese artículo. Calculando el LTV y el CAC
para una startup SaaS Las finanzas individualizadas son […]
It will surprise a lot of entrepreneurs to learn that building an e-commerce
business with $10 million to $20 million in revenues is not that hard. It
also surprises many to learn that it’s not actually that valuable. This is
in stark contrast to, say, a SaaS business, which is very difficult to build
“If you cannot measure it, you cannot improve it” – Lord Kelvin
This article is a comprehensive and detailed look at the key metrics that are
needed to understand and optimize a SaaS business. It is a completely updated
rewrite of an older post. For this version, I have co-opted two real
experts in the field: Ron Gill, (CFO, NetSuite), and Brad Coffey (VP of
Strategy, HubSpot), to add expertise, color and commentary from the viewpoint
of a public and private SaaS company. My sincere thanks to both of them for
their time and input.
SaaS/subscription businesses are more complex th... (more)